In May of 2003, Carole and Arte Moreno were introduced as the third owners in Angels franchise history and their impact was immediate. The Moreno's have guided the franchise to six A.L. West Division titles and 15 consecutive seasons drawing over three million fans, resulting in a total home attendance over 46 million in their tenure.
The Morenos' focus is balanced between baseball, business operations and fan experience. In 2009, the Halos were voted the top franchise in professional sports in "Fan Value and Experience" by voters in a fan poll by ESPN the Magazine. In the poll, the Angels ranked in the top three among Major League teams for 10 consecutive seasons (2003-2012).
Carole and Arte's support of the baseball operations department has culminated in key free agent signings of players such as three time N.L. MVP Albert Pujols, nine-time Gold Glove outfielder Torii Hunter, 2009 World Series MVP Hideki Matsui, 2005 A.L. Cy Young Award winner Bartolo Colon, 2004 A.L. MVP Vladimir Guerrero, and several others. In 2014, the Moreno's signed two time A.L. MVP Mike Trout to a six-year contract extension and recently committed to a five-year deal with Justin Upton.
Since purchasing the Club on May 22, 2003, the Angels have sported a 1292-1094 record (.541 winning pct.). During the family's tenure, the organization has continued to cultivate players from its farm system. Their dedication has paid dividends in the development of significant players such as Trout, Gold Glove outfielder Kole Calhoun, Garrett Richards, C.J. Cron, Matt Shoemaker and Cam Bedrosian among several others.
Over the past 15 years, Carole and Arte have strengthened the Club's commitment to local communities and beyond. In January of 2004, the Moreno's established the Angels Baseball Foundation concentrating on investments in education, health care, arts & sciences and community-related youth programs to experience the positive attributes of baseball. The Angels Foundation distributes annual grants to various programs within Southern California. In 2010, the Angels were privileged to host their third All-Star Game (also 1967 & 1989). In conjunction with MLB's All-Star Legacy Fund, the foundation funded renovation of softball fields at Anaheim's Pioneer Park (into the MLB Angels All-Star Complex) as well as the special-surfaced field for the Miracle League of Orange County for disabled youth. The foundation regularly donates tickets, memorabilia and ballpark experiences to the various groups and fundraisers.
In addition to their responsibilities with the Angels and various committees within MLB, the Moreno's were part of ownership of the former Single-A Salt Lake Trappers of the Pioneer League. Under their leadership, the Trappers won three championships. Carole and Arte were also original investors in the Arizona Diamondbacks (including their 2001 World Series championship) and in a partnered ownership of the NBA's Phoenix Suns.
The Moreno family is also active in their own philanthropic efforts. In 1997, Carole and Arte established the Moreno Family Foundation to support nonprofit organizations focusing on youth and education as well as investing in educational scholarships in K-8, high school and college. Their favorite charities include St. Vincent de Paul, St. Mary's Food Bank, the Barrow Neurological Institute, Boys & Girls Clubs, United Methodist Outreach Ministries (UMOM) family homeless shelters, American Heart Association and Fresh Start Women's Foundation. The Moreno's were previously members of the Little League Foundation's Board of Trustees, which assists Little Leagues in every state and more than 70 other countries.
Carole was born in Reno, NV, and moved often as the daughter of a career Air Force man. She spent much of her youth in Fredonia, KS, and went on to earn a degree in journalism from the University of Kansas. Arte is native of Tucson, AZ, and served his country in Vietnam as a member of the U.S. Army. After his tour of duty, he attended the University of Arizona, graduating with a degree in marketing. In 2005, Time Magazine selected Moreno as one of the 25 Most Influential Hispanics in America. Carole and Arte Moreno are parents of three children.