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World Series Game One wins night on TV and social media

Giants win, Sandoval’s historic night generate second-most social media comments in Postseason history

Kung Fu Panda had fans buzzing during Game One of the World Series. Last night’s lopsided win by the Giants in Game One -- which featured an historic three home run performance by Pablo Sandoval -- generated 813,000 social media comments, making it the second-most talked-about game on social media in Postseason history, trailing only the classic Game Six of the 2011 World Series.

 
The World Series game dominated the social media conversation last night, as the game generated more than five times as many public Facebook and Twitter comments as the next highest-ranking show on television (+412%), and +79% more comments than the next nine most talked about shows on television Wednesday, according to data from Bluefin Labs. On television, the World Series led FOX to an easy win in prime time over all other competition and was the highest-rated Wednesday night on FOX since the American Idol finale in May.
 
Sandoval’s three home runs sparked social media’s biggest buzz, as 163,881 comments featured the words Pablo, Sandoval or Panda, representing 20.2% of all conversations around the game. #WorldSeries was by far the most widely-used hashtag of the night, featured in 15% of all comments.
 
The World Series also elicited tweets yesterday from celebrity baseball fans including Jeff Daniels, Kid Rock, Colin Hanks, Eminem, Larry King, Kevin Pollack, MC Hammer, Kerri Walsh and Rob Schneider, as well as current MLB players Matt Kemp, Jeremy Guthrie, Josh Reddick, Jimmy Rollins, Joba Chamberlain, Elvis Andrus and Ian Desmond, among many others.
 
Coverage of Game Two of the World Series begins tonight at 7:30 p.m. ET on FOX.