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New Era Pinstripe Bowl to kickoff Bowl Week in Times Square

The New Era Pinstripe Bowl will officially kick off its inaugural Bowl Week on Monday, December 27, with a special event at the Times Square Visitor Center.

New York Yankees All-Star first baseman Mark Teixeira, former Syracuse quarterback and Brooklyn-native Don McPherson and Kansas State Director of Athletics John Currie will join New Era Pinstripe Bowl executives to officially launch the Bowl Week. Also on hand will be members of the five-time Tony-nominated musical Rock of Ages. Festivities will also include the unveiling of the George M. Steinbrenner championship trophy, which will be presented to the bowl game's winning team.

At the conclusion of the press conference, fans will be able to purchase tickets for the New Era Pinstripe Bowl at the Times Square Visitor Center, where they will remain on sale leading up to the game. Fans may also purchase tickets at www.pinstripebowl.com and at all Ticketmaster outlets.

During the New Era Pinstripe Bowl Week, both participating schools' players, coaches and staff will take part in events, showcasing their respective universities to the New York-metropolitan area. Special events, promotions and community outreach will take place throughout New York City during the week of the bowl game to create an unforgettable experience for fans, families and visitors to New York City.

In addition, leading up to the New Era Pinstripe Bowl Game - from Monday, December 26, through Thursday, December 30 - businesses throughout Manhattan and the Bronx are participating in the inaugural Bowl Week by offering a special discount to all New Yorkers and visitors in celebration of the New Era Pinstripe Bowl.