Reds and Indians debut Social Suite at Goodyear Ballpark
Select fans to engage in social media during Reds vs. Indians Spring Training games on March 17 and 30
The Cincinnati Reds, Cleveland Indians and the City of Goodyear, Arizona have announced the creation of a “Social Suite” for two Spring Training games on March 17 and 30 when the teams match up at Goodyear Ballpark.
Selected fans will enjoy the game in the comfort of the Goodyear Social Suite while using social media to talk about their experience.
The Social Suite will build on each teams’ social media foothold by providing a social media-only space for digitally-engaged Reds and Indians fans.
Fans can apply for an invitation to the Goodyear Social Suite online at reds.com/goodyearsocialsuite or indians.com/goodyearsocialsuite.
“The Social Suite partnership with the Indians offers digital media influencers in both of our fan bases a unique way to enjoy Spring Training and share their experiences through engaging, real time platforms,” said Lisa Braun, Reds Director of Digital Marketing and Consumer Clubs. “We are always looking for unique opportunities that let us showcase our beautiful Spring Training home in Goodyear.”
Both teams will include applicants that are social media passionate fans, bloggers, freelance journalists and local media members who have engaged with the Reds and Indians brands through Twitter, Facebook and digital content creation.
“The connections forged on social media have become fundamental to our fans’ experience at the ballpark,” said Curtis Danburg, Indians Senior Director of Communications. “We are proud to have such success with our digital media initiatives and honored to have so many passionate fans who engage. It’s truly exciting to expand the Indians Social Suite concept to Goodyear with the Cincinnati Reds and their passionate fan base.”
“Participants to the Social Suite will have the opportunity to meet new people at the ballpark, talk digital media and interact with representatives from local media outlets in the Goodyear and Phoenix area,” said Crystal Workman, Goodyear Ballpark’s Marketing & Digital Media Coordinator. “This is an inventive way to expand our reach and provides a great opportunity for our fans to interact together online and offline.”