Yankees announce Pinstripe Bowl ad agency

The New York Yankees have announced that Playmakers Media Corporation will serve as the exclusive print ad sales agency for the 2010 New Era Pinstripe Bowl Game Program.

Playmakers Media Corporation also serves as the exclusive print ad sales agency for all official New York Yankees publications, including Yankees Magazine, the New York Yankees Official Yearbook and the New York Yankees Official Spring Training Program.

"Playmakers Media has built a positive reputation because of their professional, dependable and reliable manner," said Yankees Chief Operating Officer Lonn Trost. "The New York Yankees are confident that New Era Pinstripe Bowl advertisers will be pleased with their experiences with Playmakers Media."

Terry Columbus will continue to operate Playmakers Media Corporation, with offices in Harrison, N.Y.

The New Era Pinstripe Bowl, which will be played at Yankee Stadium, is scheduled for December 30, 2010. The game will pit a Big East team against a Big 12 team.

To place an advertisement in the official 2010 New Era Pinstripe Bowl Game Program or any official Yankees publication, please contact:

Playmakers Media Corporation
500 Mamaroneck Ave.
Suite 320
Harrison, NY 10528
Phone: 914-358-3555
Fax: 914-358-3556