Los Angeles has one of the lowest literacy rates in the country. Nearly four million people, more than half of Los Angeles County's working-age population, have low literacy skills, severely impacting their employment ability.
To help address the literacy crisis in Los Angeles and get children excited about reading, the Los Angeles Dodgers Foundation partnered with the Los Angeles Dodgers to execute LA Reads, a literacy campaign that includes a literacy challenge, "Dodgers Reading Champions". LA Reads and the Dodgers Reading Champions are designed to motivate youth to read and help them build a lifelong love of reading.
In 2018, Dodgers Reading Champions had over 5,000 registrants within LA County, representing 905 schools, who read 1,233,135 minutes. In addition, LADF hosted 17 literacy events at schools, local libraries and literacy festivals. In our post program surveys, 68% of participant's parents reported their child is excited about reading!
Dodgers Reading Champions will open for registration on March 1, 2019 and will take place from March 2019 - August 2019. This year the goal is for youth from first to eighth grade to read 1.5 million minutes.
Children can track the time they spend reading every day online and win cool incentives!
Click on the link below to learn more and register your child today!
LA Reads Goals
- Improve overall reading frequency for school-aged children.
- Increase motivation to read for students who do or do not currently read.
- Boost likelihood to read on a regular basis.
- Provide access to books to underserved children.
By the Numbers 2018
- Challenge Minutes Read: 1,233,135
- Number of schools: 905
- Challenge Registrants: 5,000
- Literacy Events: 17
- LAUSD Student Reach: 640,000.