Royals announce new and extended partnerships for 2019

Special fan promotions offered throughout the season

March 21st, 2019

The Kansas City Royals announced today several new corporate partners for the upcoming season, in addition to extensions with several current Royals partners as the Club heads into the 2019 season.

“Our family of Royals Partners continues to grow as we welcome several new organizations for 2019, joining our roster of returning partners,” said Michael Bucek, Royals Vice President of Marketing & Business Development.  “We’re grateful for the continued strong corporate support and again this season, our partners are planning to activate in Kansas City and our region, providing our fans with another way to connect with the Royals.”

EXTENDED PARTNERSHIPS:

American Century: Hometown investment management firm American Century Investments has renewed its partnership with the Royals that will include in-stadium branding.

Blue Cross & Blue Shield of Kansas City: Blue KC and the Royals will continue to honor those individuals who positively impact our community. Through the Coaches with Character program, area youth coaches will be honored each month of the season for their exemplary work with children.

Chevy: Chevy will continue to support several youth baseball initiatives, including the Chevy Youth Baseball clinic series as well as continuing its partnership with the Chevy Jr. Starting Line-up program for Sunday home games.

Converge One: Converge One has renewed its partnership with the Royals, providing various IT services to the front office and Kauffman Stadium.

Edelman & Thompson: Edelman & Thompson will partner again with Royals Charities on the 50/50 raffle

Edward Jones: Edward Jones has renewed its partnership, which will include various client hosting events during the season as well as in-stadium branding.

Metropolitan Community College: For every quality start thrown by a Royals pitcher in 2019, MCC and Royals Charities will each contribute $150 to a scholarship fund. This fund will benefit students who are enrolled in at least six credit hours at MCC and have a cumulative GPA of 2.0 or above.  The scholarship fund will also place an emphasis on awarding scholarships to MCC students who are veterans. Recipients of the scholarship will receive tickets to a home Royals game where they will be honored during a pregame ceremony.

National Car Rental: National will be returning as the Official Rental Car of the Royals and will be providing services to the front office throughout the season.

Old Dominion: Old Dominion, the official freight services provider of the Royals, continued its partnership by working with our baseball operations regarding the logistics of moving the team to Spring Training again this year. 

Pepsi: Pepsi renewed its long-standing partnership with the Royals and will be featuring new product offerings in-stadium, including Pure Leaf Tea and Gatorade

Sprint: Sprint has renewed its partnership as the Official Wireless Service Provider of the Royals. Sprint will be sponsoring various activations throughout the season, including the Opening Day schedule magnet.

The Hartford:  The Hartford will be hosting several experiential client events with player ambassadors throughout the season in addition to in-ballpark signage and branding.

NEW PARTNERSHIPS: 

Air National Guard: The Missouri Air National Guard will join the Royals as a new corporate partner with various branding and marketing activities during Student Nights throughout the season.

Ball Park Hot Dogs: Ball Park hot dogs joins the Royals corporate partnership team this year. Fans will be able to purchase Ball Park products throughout the stadium and on “Buck Nights.” They will also be featured during the Hot Dog Derby race on CrownVision.

Chickie & Pete’s:  The restaurant will now have a concession stand on the third base side featuring their famous crab fries.

Jim Beam: Jim Beam will partner with the Royals as the naming partner of the Jim Beam Barrel Bar on the Lexus Level and a concession cart on the main concourse. Both locations will be featuring Jim Beam signature cocktails.

Green Clean Commercial: Green Clean will be providing cleaning services to the Kauffman Stadium front offices and premium areas throughout the ball park.

Sun Graphics: Sun Graphics will serve as the Preferred Printing Partner of the Royals. Sun Graphics will be printing the RBI gameday magazine as well as other printing needs for the front office.

SPECIAL FAN PROMOTIONS:

Happy Hours: Every Tuesday (excluding games against the Boston Red Sox and St. Louis Cardinals) plus other select games, cans of Miller Lite will cost only $3 from the time gates open until first pitch at the Miller Lite Fountain Bar and Blue Moon Tap Room. On Wednesday nights, Boulevard beers will be $4 from the time gates open until first pitch at Craft and Draft and the Boulevard Radler Bar in the Outfield Experience.

Boulevard: The local brewery has partnered with the Royals and infielder Whit Merrifield to feature him on the Unfiltered Wheat beer – known as “Unfiltered Whit” for a limited time. Fans can purchase a Charlie Hustle brand t-shirt with the new logo on it with proceeds benefitting Ronald McDonald House in early May.

Dunkin’ Donuts: When fans purchase a reusable coffee cup at the stadium, they can take it to any Kansas City-area Dunkin’ Donuts on Mondays during the Royals regular season and get a coffee for 99 cents (not redeemable at Kauffman Stadium).

McCormick Distilling: The Weston, Mo., company is returning with the 360 Vodka. For the fifth year, they will have a special Royals-themed bottle available for purchase throughout the Kansas City metro area. Additionally, the distillery will donate to Royals Charities for every swing-top lid that is returned for recycling.

McDonald’s: The day after a Royals turn a double-play, fans can buy-one-get-one Egg McMuffin sandwiches. This is valid until midnight the following day. The promotion applies to both home and away games.

Miller Lite/Blue Moon: Miller Lite returns as an “Official Beer” of the Kansas City Royals for the 2019 season. This year the company will add Miller Lite bicycle carts in the Outfield Experience at every home game. Partnering with the Royals since 2009, MillerCoors and its extensive brand portfolio will be highly visible throughout Kauffman Stadium. 

Papa John’s: The “Royals5” promotion will continue again this year any time the Royals score 5 runs, regardless of the game’s final score. Fans can get 50% off regular menu price pizzas at papajohns.com each day immediately after the Royals score 5 runs in a game.

Pepsi: When fans buy three mini products, they will receive a mini Sluggerrr bobblehead. This will be available at retail locations throughout the Kansas City area until supplies last. Pepsi will also be partnering with Price Chopper and Whit Merrifield. When Whit gets two or more hits in a game, you score big with a free 10-pack of Pepsi Mini Cans with any in-store purchase. Just use your Chopper Shopper Rewards card at any area Price Chopper location the following day to receive the deal.

Restless Spirits: Restless Spirits’ Builder’s Gin will be the featured spirit of a rotating menu at the Craft Cocktail Bar located on the third base side of the Konica Minolta Diamond Club.

Sonic: Fans can still participate in the Sonic Slam Inning, which takes place during the sixth inning. If a Royals player hits a home run during the inning, they can win $100. The money goes into a pot for each game when a home run is not hit. If a Royals player hits a grand slam during the Sonic Slam Inning, the lucky fan wins $25,000. Fans sitting in the Sonic Slam seats will receive a $5 MySonic ® Card when a home run is hit into the Sonic Slam Section.