Brewers announce “What’s New for ‘22” at American Family Field
New Additions in 2022 Include Cream City Cocktail Bar, Pop-Up Retail Stores and Upgraded All-Inclusive Areas; More Updates to Be Announced at a Later Date
MILWAUKEE – As the Milwaukee Brewers prepare for the 2022 season, the Club is pleased to announce several new additions to American Family Field aimed at enhancing the fan and game-day experience.
The signature addition to the ballpark in 2022 is the Cream City Cocktail Bar located in the right field corner on Loge Level. The 65-foot porcelain bar, designed by Ramlow/Stein Architecture + Interiors, incorporates cream city brick with notable wood and metal design attributes. The expansive open concourse and views of the field welcome fans to the new gathering space to watch the game. Rendering here.
A few of the delicious cocktails on deck include the Long Island, Blood Orange Moscow Mule, Pineapple Margarita, Dark & Stormy, Rosé Sangria and of course, the Wisconsin Old Fashioned. The bar will offer a variety of spirits and will also highlight local brands.
“We are always researching improvements to elevate the fan experience at American Family Field, and we are excited to be unveiling this project in 2022,” said Rick Schlesinger, Brewers President – Business Operations. “The Cream City Cocktail Bar will be a popular new gathering spot for fans who will appreciate the cream city brick design, synonymous with Wisconsin, and the local spirits being served. We know it will be a great addition to the fan experience and very popular with Brewers fans as they visit the ballpark.”
Fans can expect American Family Field to remain cashless with mobile ordering available for delivery of select food and beverage items directly to one’s seats. Further, fans will note several new self-checkout point of sale units throughout the ballpark. Two new retail pop-ups will open on the Loge Level giving fans easier access to popular Brewers branded items. The ballpark’s concourses will also be dotted with 10 new Marketplaces, including a larger location in the home plate area on the Terrace Level. All the Marketplaces showcase a wide variety of packaged beverages as well as popular ballpark snacks.
All-inclusive areas continue to be a popular way for groups to take in a game on a budget. The Associated Bank Check Deck will see upgraded porcelain countertops and the addition of new televisions, while the Northwestern Mutual Legends Club and Party Suites will have updates to the interior bar and furniture. Group tickets go on sale on Tuesday, Feb. 1, giving fans a chance to secure group seats before single game tickets go on sale next month. Visit brewers.com/allin for more information.
Families will enjoy the new location of the Aurora Children’s Health Kids Zone, moving from the Terrace Level concourse behind section 426 to a more open and spacious area behind section 406. The new location will include a poured-in-place rubber playground flooring system as well as wall padding to ensure a safe play space and offer all the favorite current structures for the smallest Brew Crew fans.
Media will be invited to tour spaces and sample food & beverage during Preview Week, set for March 21-25, with more information and additional updates to American Family Field to be announced at a later date.
Initial cocktail menu with items subject to change and drinks to rotate throughout the season
Cream City Cocktail Bar Menu
Wisconsin Brandy Old Fashioned – Brandy, bitters, club soda, orange slice, sugar cube
Mai Tai – White Rum, Curaçao liqueur, orgeat syrup, pineapple juice, orange juice, lime juice
Paloma – Hornitos Tequila, orange liquor, grapefruit, agave nectar, lime juice
Pineapple Margarita – Hornitos Tequila, orange liqueur, pineapple juice, lime juice
Long Island – Rum, Gin, Tequila, Triple Sec, sweet and sour, cola
Rosé Sangria – Rosé, Rum, fruit juices
Dark ‘n Stormy – Dark Rum, Light Rum, lime juice, ginger beer
Brown Derby – Jim Beam Bourbon, honey simple Syrup, grapefruit juice
Penicillin – Scotch, lemon juice, honey syrup, muddled ginger
Sidecar – Brandy, orange liquor, lemon juice, simple syrup
Southside Cocktail – Gin, mint leaves, simple syrupy, lime juice, bitters, mint
Blood Orange Moscow Mule – Blood Orange Skyy Vodka, ginger beer, lime juice