DALLAS—March 15, 2022—Southwest Airlines Co. (NYSE: LUV) announced today it is joining the starting lineup as the Official Airline of the Colorado Rockies and bringing its famous Southwest® Hospitality to the baseball diamond in the Heart of downtown Denver.

“Through our partnership with the Rockies, we’re able to bring our Mile High Heart to more places and more people throughout the Denver community with a brand that’s near and dear to so many throughout the state,” said Bill Tierney, Vice President of Marketing at Southwest Airlines. “We are also celebrating our all-star Team of more than 5,000 People throughout the state who are always stepping up to the plate and hitting home runs by showcasing their Heart and Hospitality to connect Coloradans to the people and places important in their lives.”

“Tying the Colorado Rockies brand to a top-tier industry leader in Southwest Airlines is the type of partnership we strive for,” Rockies Vice President of Corporate Partnerships Walker Monfort said. “We look forward to delivering value for Southwest, along with our fans, for years to come through this exciting new partnership.”