Graduated from Riverdale (FL) HS in 2010...selected by Cincinnati in the 12th round of the 2010 MLB First-Year Player Draft...signed by Reds scout Greg Zunino.
Hit .227 (5x22) with 1 run, 1 double and 1 RBI in 15 games with the Reds...pinch hit and singled off Blake Treinen for his first Major League hit on June 4 vs. Washington...made his first career ML start (left field) on June 14 at Atlanta... designated for assignment Sept. 2...cleared waivers and outrighted to Louisville on Sept. 4...in 96 games with Louisville, hit .252 (82x325) with 37 runs, 21 doubles, 5 home runs and 27 RBI.
Spent most of the season in the minor leagues, where in 122 apps for Pensacola and Louisville he combined to hit .235 (19 2b, 3 3b, 7hr, 44rbi, 2sb)...was on the Reds' roster from 7/31-8/3 and made 1 appearance, as a pinch hitter on 8/2 vs Pit in his Major League debut, after taking the roster spot vacated by traded RHP Mike Leake... struck out vs Charlie Morton...returned to Louisville when LHP Manny Parra came off the disabled list and spent the rest of the season with the Bats...began the season at Pensacola, where he participated in the Southern League's All-Star Game and Home Run Derby...was promoted to Louisville on 6/24 and spent the rest of the minor league season there...at the 2 stops combined to make 35 apps at 1B and 82 apps in the OF...was on the U.S. roster for the SiriusXM All-Star Futures Game.
Was the organization's Minor League Hitter of the Year, Most Valuable Player of the California League All-Star Game and Southern League Player of the Week for 8/18-8/24...in 131 apps at Class A Bakersfield and Class AA Pensacola combined to hit .338 (37 2b, 4 3b, 14hr, 67rbi, 14sb)...led all Reds minor leaguers in hitting...was the organization's Player of the Month for April (27g, .406, 9 2b, 2hr, 13rbi, 4sb)...began the season at Bakersfield, was promoted on 6/18...following the season played in the prestigious Arizona Fall League and was named to the AFL Rising Stars team (19g, .300, 3 2b, 2 3b, 2hr, 14rbi, 2sb)...on 11/20 was added to the 40-man roster.
Spent the season at Class A Bakersfield...his 21 homers ranked second among all Reds minor leaguers...from 7/26-8/10 hit .370 during a 14-game hitting streak.
While at Class A Dayton was named Midwest League Player of the Week for 5/23-5/29.
Was rated by Baseball America the 19th-best prospect in the Pioneer League, the organization's 21st-best prospect overall and the organization's best power hitter from the 2010 draft.