Brewers Community Foundation launches annual scoreboard message opportunity

Celebrate a Loved One or Milestone With Customized Message at American Family Field

April 16th, 2024

MILWAUKEEBrewers Community Foundation (BCF), the charitable arm of the Milwaukee Brewers, is offering a special way to celebrate life’s milestones, while also raising money to support local nonprofits. All season long, fans have the opportunity to customize their own special message on American Family Field’s main scoreboard for a donation to BCF, starting at $100.

The annual fundraiser is popular amongst those looking for a unique way to celebrate a birthday, graduation, anniversary or other special milestone. Order online at and choose from a variety of options.

Game Day
Full Scoreboard Message:
For $250, receive a full scoreboard message of up to 75 characters, including spaces and punctuation on the main scoreboard. Only one full scoreboard message is available for each Brewers home game.

Single Line Scoreboard Message:
For $100, receive a single line, shared scoreboard message of up to 35 characters, including spaces and punctuation on the main scoreboard. This message will share the board with up to 10 other messages. Availability is limited for each Brewers home game.

All Game Day scoreboard messages will be shown between the middle of the 3rd inning through the end of the 5th inning. All messages will show only one time between these innings. This is subject to change based on game day events. No photos, videos, emojis or live video will be displayed. Any submissions or inquiries made with less than two business days’ notice will not be accepted. Please note that this means a message for a Saturday or Sunday home game must be reserved no later than the Thursday prior.

About Brewers Community Foundation (BCF)
BCF harnesses the pride, passion and commitment of Brewers fans, players and other supporters to positively impact the lives of children and their families in the Greater Milwaukee area and throughout Wisconsin. For more than a decade, BCF has generated more than $55 million to support local non-profits in the areas of health, education, recreation and basic needs. Approximately 200 non-profit organizations receive funding annually through the Foundation’s initiatives. Visit to learn about ways you can join the team that goes to bat for those in need.