The Seattle Pilots used this logo for one season before moving to Milwaukee and becoming the Brewers.
The Barrelman logo was the first identity used by the Brewers. It was first used by the original American Association Brewers in the 1940s.
The "ball-in-glove" logo was introduced in 1978 after a contest which was open to the public drew more than 2,000 entries. An art history student at UW-Eau Claire, Tom Meindel, designed the logo that went on to be the winner. The design of the logo was meant to be recognizable on items as small as a button and as large as a billboard.
As the Brewers celebrated their 25th anniversary in Milwaukee, they introduced a new look. Green was incorporated as a color for the first time in franchise history. The logo resembled an industrial stamp, paying homage to Milwaukee's industrial history, and gave the team a modern yet old-fashioned look.
This logo was introduced during the final season at County Stadium, giving the team a fresh look heading into Miller Park. The classic yet contemporary look was created by McDill Design of Milwaukee along with Major League Baseball Creative Services. The barley in the logo speaks to the heritage of the Brewers' name that has been in Milwaukee baseball since 1901.
In 2018, the team officially began using the "M" logo as its primary mark. The logo was first introduced in 2000 as part of the complete redesign of the team's artwork. Like the team's previous primary logo, the barley in the logo speaks to the heritage of the Brewers' name that has been in Milwaukee baseball since 1901.